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Is this for agencies or brands?
Both! You can leverage our platform for your brand, or, if you're an agency/freelancer managing many brands, you can connect multiple ad accounts and become the creative testing hero for your clients.
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How does Marpipe run my creative tests?
The best way to find your best new creative is through running real ads and discovering winners. When you Launch a test, all ads will be automatically deployed through your connected Ad Account based on the spend limits you set. Read More
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What’s a Launch?
A ‘Launch’ is when you make an Experiment and launch it to your Ad Account to run as live ads for a pre-set amount of time and spend. Marpipe connects to your Ad Account with a single sign-in, allowing you to deploy hundreds of ads at a time. Launching an experiment results in a perfectly structured multivariate test. Doing this manually takes hours, but we’ve automated it down to the click of a button! Read More
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How many ads can be included in a Launch?
There’s no cap on the amount of ads you can deploy with a single Launch.
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How do you measure performance?
Every brand has a unique KPI - from purchases, to leads, to traffic. You set your KPI by selecting a Campaign Type when you Launch, and our analytics will revolve around the KPI you’ve selected.
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How do Campaign Types work?
Campaign Types refer to your optimization goal. You can select from Traffic, Reach, Leads, or Conversions. Conversions are the most versatile objective - you can set them to record Purchases or custom conversion events (such as sign ups, adds to cart, etc).
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How do Accounts work?
Each Account can have 1 connected Ad Account. If you’re working with multiple Ad Accounts (or multiple brands), you’ll need multiple Accounts in Marpipe to keep those separate! Read More
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What’s your cancelation policy?
You can cancel at any time!
