Cozy Earth Scales DPA Spend Using Marpipe

Cozy Earth, a luxury bedding and loungewear brand, has tested about 30 different designs and been able to scale their spend significantly at a higher ROAS than their previous DPA.

They’ve found especially strong results during sale periods and using strikethrough price designs.

“We love marpipe! Marpipe has been a significant driver of growth for Cozy Earth over the last few months. We've been able to efficiently scale our ad spend on dynamic product ads, and have enjoyed exploring the wide variety of creative capabilities that marpipe can add to our product feeds. Notably, during peak sale periods, Marpipe's dynamic creative have been instrumental in helping us swiftly adapt to ever-changing promotions - so flexible and effective!”