RentRedi: Experiment Review

The Impact of a Single Multivariate Experiment
Marpipe

RentRedi is an application that gives landlords and property owners everything they need to manage rentals, receive payments, screen applicants, manage maintenance, and list properties.

Advertising Overview

RentRedi was running plain image ads before running their first multivariate experiment.

Experiment Planning

We created & tested a total of 240 variants for this pilot. Here’s what was included:

The Results

RentRedi learned a lot about the most important creative variables for their brand & have successfully improved their campaign performance at scale.

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How to Run a Multivariate Test

The Beginner's Guide

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How to Run a Multivariate Test
The Beginner's Guide

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